NOMIS INSIGHT

Get ahead of your competitors where your customers are searching.

We combine SEO, GEO and competitive analysis to uncover the opportunities you’re missing, strengthen your visibility on Google and AI search engines, and generate more qualified enquiries.

UNCOVER MY OPPORTUNITIES

Visibility alone is no longer enough

Your prospective customers search for solutions, compare companies and gather information before making a decision.

Today, those searches happen on Google as well as search engines powered by artificial intelligence.

If your business doesn’t appear in relevant search results, some of that demand may go to your competitors.

LET’S TALK ABOUT YOUR VISIBILITY

Low search visibility

Your website exists, but it doesn’t appear often enough in the searches that matter most to your business.

Limited visibility in AI answers

Your competitors are sometimes mentioned or recommended in AI-generated answers, while your business remains hard to find.

Poorly targeted content

Your pages showcase your products and services, but don’t always answer the questions your prospective customers are asking.

Potential that’s hard to measure

You know your traffic numbers, but are you really measuring your visibility against competitors, your presence in AI-generated answers and the business opportunities you generate?

My background and approach

I am Simon Sparacca, founder of Nomis Insight.

For over five years, I’ve worked on digital strategy, SEO and customer acquisition in B2B, industrial and technology environments.


I founded Nomis Insight to offer a specialist approach to SEO and AI search, combining technical expertise, market insight and performance analysis.

The goal is not simply to increase your traffic, but to understand how your prospective customers search for solutions, how your competitors are positioned and which actions can meaningfully strengthen your visibility.

A direct approach built on analysis, prioritisation and measurement, rather than generic recommendations.

View the case studies

EXPERTISE

Four levers. One goal: growth.

01.

Strategic SEO

Technical SEO, content and authority building to improve your Google rankings and attract qualified traffic.

02.

GEO & AI Search

Improving your visibility, citations and overall presence in answers generated by AI search engines.

03.

Search Intelligence

Competitive analysis and opportunity identification to guide your SEO and GEO strategy.

04.

Conversion & Performance

Optimising your pages and user journeys to turn traffic into business opportunities.

ENGAGEMENTS

From analysis to greater visibility.

Every business operates in a different market, faces different competitors and has its own level of digital maturity. We tailor our work to the opportunities available to your business.

AUDIT & STRATEGY

Understand where you’re losing visibility.

We analyse your SEO performance, your presence in AI-generated answers, your competitors’ strategies and what your prospective customers are searching for.

You receive a detailed assessment and a prioritised roadmap to focus your efforts on the most relevant opportunities.

IMPLEMENTATION & OPTIMISATION

Turn identified opportunities into practical action.

We help you implement your SEO and GEO strategy, covering page optimisation, content, technical structure, internal linking, authority building and performance measurement.

Support tailored to your resources, with clear objectives and regular performance reviews.

Experience & Track Record

Expertise developed through work with recognised companies in B2B, industrial and technology environments, with a focus on performance and measurable results.

“Real expertise and quality support.”

We appreciated his ability to understand our challenges, set priorities and recommend practical solutions. His expertise in SEO and GEO helped improve our website’s technical health, strengthen our visibility on Google and expand our presence in answers from AI search engines.

Anis Rouabhi

Marketing Manager – Moteurs Baudouin

An approach built around your business model

B2B & complex markets


Technical products, long sales cycles, multiple decision-makers and a strong focus on the sales pipeline.
Experience particularly relevant to industrial, technology and international environments.

Consumer & services


Shorter decision cycles, intense competition and the need to control customer acquisition costs, conversion rates and return on ad spend.
Particularly suited to businesses where the digital experience can directly influence sales or bookings.

Not more marketing. A better system.

Understand

Analysing your market, website, competitors and how your customers search on Google and AI search engines.

Prioritise

Selecting the most relevant SEO and GEO opportunities based on their business impact, feasibility and your available resources.

Activate

Optimising your website’s content, structure and performance to strengthen your online visibility.

Improve

Tracking rankings, AI citations, qualified traffic and conversions to measure progress and refine our approach.

Let’s build your visibility where your next customers are searching.

Tell me where you are today and what you want to accelerate.

Request an audit